I know lots of folks are talking about Monthly Active Users when it comes to health of the Fediverse.
We use that to compare social medias and even ourselves, a social network, to each other.
I argue we should be focused on user engagement. I know LinkedIn has “impressions”, but idk what that means.
So I wonder if there’s a good way to generate this. Someone posting is the highest, commenting, subscribing, liking, disliking, and follow on down. I guess that would be a statistical model? But with diminishing returns. One SUPER ACTIVE ANNOYING poster does not a network make, but “media” it does.
I don’t have a clue how this would work statistically. But I theorize, that while we’re smaller MAU, our user engagement is significantly higher when population size is accounted for.
Is there any data anyone knows of to back this up or disapprove it? I’m pro small.social though, so maybe I’m wrong. Any data scientists in the Fediverse? :-D


“Impressions” is the amount of time a piece of content was viewed. This is a key metric in advertising-based situations because you want to know the ratio of clicks on the thing vs how many impressions it has to judge how effective a bait it is.
" the amount of time" so is this by the minute? That’s really gross imo and makes me want to stay off there even more. Thank you Fedica! :D